wednesday, january 10

7:30am - 6:30pm REGISTRATION OPEN
Gatlin Registration Desk
1:00pm - 6:30pm TRADE SHOW OPEN
Gatlin Ballroom
1:30pm - 2:00pm Innovation Hub Session
Gatlin Ballroom, Innovation Hub
2:00pm - 2:30pm Innovation Hub Session
Gatlin Ballroom, Innovation Hub
2:30pm - 3:00pm Innovation Hub Session
Gatlin Ballroom, Innovation Hub
3:00pm - 4:00pm SPUD NATION THROWDOWN COOK-OFF #1
Gatlin Ballroom, Innovation Hub
4:00pm - 5:00pm SPUD NATION THROWDOWN COOK-OFF #2
Gatlin Ballroom, Innovation Hub
5:00pm - 6:30pm KICK-OFF RECEPTION IN TRADE SHOW
Gatlin Ballroom

thursday, JANUARY 11



7:30am - 5:00pm REGISTRATION OPEN
Gatlin Registration Desk
8:00am - 12:00pm TRADE SHOW OPEN
Gatlin Ballroom
8:00am - 9:00am Breakfast in the Trade Show
Gatlin Ballroom
8:30am - 8:45am Innovation Hub Researcher Session
Gatlin Ballroom, Innovation Hub
8:45am - 9:15am Innovation Hub Session
Gatlin Ballroom, Innovation Hub
9:15am - 10:15am Spud Nation Final Throwdown
Gatlin Ballroom, Innovation Hub
10:15am - 11:15am Innovation Hub Featured Session
Jim Knight
Business Culture Catalyst, Former Hard Rock International Executive, Author of "Culture that Rocks!"
Gatlin Ballroom, Innovation Hub


Jim Knight energizes with his rock n’ roll spirit and seasoned insights on developing, maintaining or transforming corporate cultures
to achieve exceptional and sustainable business results. He is the service and hospitality expert Fortune 500 companies turn to when they want to reinvent themselves or shake things up. Jim honed his revolutionary approach to strong organizational cultures, exceptional guest service and employee branding over two decades as the senior director of training & development at Hard Rock International.

11:15am - 11:45am Innovation Hub Session
Gatlin Ballroom, Innovation Hub
12:00pm - 1:45pm KEYNOTE SPEAKER

Merril Hoge

Former NFL Star and Former ESPN Analyst & Cancer Survivor
Panzacola Ballroom


A former ESPN analyst, cancer survivor, and former NFL player, Merril inspires audiences with his story of prevailing over life's hurdles through strength and determination. He began his illustrious NFL career with the Pittsburgh Steelers, and later, he joined the Chicago Bears before retiring due to post-concussion syndrome. During his tenure as an ESPN analyst and host, he was well-known for his sharp knowledge of the game
. In 2003, he was diagnosed with non-Hodgkins Lymphoma, which he beat.
2:00pm - 5:00pm TRADE SHOW OPEN
Gatlin Ballroom
2:00pm - 2:30pm Innovation Hub Session
Gatlin Ballroom, Innovation Hub
2:30pm - 2:45pm Innovation Hub Session
Gatlin Ballroom, Innovation Hub
2:45pm - 3:15pm Innovation Hub Session
Gatlin Ballroom, Innovation Hub
3:15pm - 3:30pm Innovation Hub Researcher Session
Gatlin Ballroom, Innovation Hub
3:30pm - 4:00pm Innovation Hub Session
Gatlin Ballroom, Innovation Hub
4:00pm - 4:30pm Innovation Hub Session
Gatlin Ballroom, Innovation Hub
2:00pm - 4:30pm BREAKOUT SESSIONS
Breakout Sessions include four time slots (1st - 2:00-2:30PM; 2nd - 2:40-3:10PM; 3rd - 3:20-3:50PM; and 4th - 4:00-4:30PM) synchronized to allow attendees to move between them as desired and select their preferred topic or speaker during each time block.

  • A Focus on the Chip Market: Gatlin A1,2
  • A Focus on the Fresh Market: Gatlin A3,4
  • A Focus on the Process Market: Gatlin E1, 2
  • A Focus on the Seed Market: Gatlin E3,4
5:00pm - 6:00pm NETWORKING RECEPTIONS

Young Professionals Reception: All Potato Expo attendees ages 35 and under are welcome to network with the next generation of potato industry leaders.
Room: St John's 22

Women in the Potato Industry Reception: This special reception honors all women working in the potato industry. No RSVP need - just stop by for a few minutes to meet and greet other women in the industry.
Room: St John's 23

Potato Industry Leadership Institute Alumni Reception: Potato Industry Leadership Institute (PILI) identifies, develops and cultivates new leaders within the industry. Graduates of the annual eight-day program are invited to join their former classmates and alumni at this reception.
Room: St John's 24

New! Research Reception: For anyone involved in research or whose primary job has a research component.
Room: St John's 25

6:30pm - 8:00pm Party Under the Stars
Panzacola Ballroom
8:00pm - 9:30pm After Party Under the Stars
Panzacola Ballroom

friday, JANUARY 12

8:00am - 10:30am TRADE SHOW OPEN
Gatlin Ballroom
8:00am - 9:00am BREAKFAST IN THE TRADE SHOW
Gatlin Ballroom
8:30am - 9:00am

Innovation Hub Session
Gatlin Ballroom, Innovation Hub

9:00am - 9:30am Innovation Hub Session
Gatlin Ballroom, Innovation Hub
9:30am - 10:00am Innovation Hub Session
Gatlin Ballroom, Innovation Hub