Why Attend
General FAQs
Where will the Potato Expo 2024 be held?
The Potato Expo will be held at the Austin Convention Center in downtown Austin, Texas.
How do I register?
Can I access a list of attendees?
We do not make a list of Potato Expo attendees to available to any outside parties due to privacy concerns.
How do I keep up with all Potato Expo news and announcements?
You can follow us on social media via:
- Twitter at @PotatoExpo and the hashtag #PotatoExpo
- Facebook at facebook.com/PotatoExpo
- YouTube at youtube.com/PotatoExpo
- Instagram at instagram.com/potatoexpo
- LinkedIn at linkedin.com/company/potato-expo
Sign up for our mailing list by emailing questions@potato-expo.com.
How do I make hotel arrangements?
The Hilton Austin is the headquarter hotel for the Potato Expo. We have contracted with an additional three hotels, which are all located next to the Austin Convention Center. Click here for full details.
ALERT: Be aware of Housing Pirates! Do not book reservations by any other company or representative claiming to represent the Potato Expo or offering hotel discounts. Only book rooms through the link and phone number provided by the Potato Expo. Report any such correspondences to questions@potato-expo.com.
You will not be contacted directly by the National Potato Council/Potato Expo unless there is a question about your existing reservation or in response to an inquiry made by you.
Which is the closest airport?
Making Potato Expo travel plans? The Austin-Bergstrom International Airport (AUS) is just minutes from downtown Austin. Click here for information about ground transportation to and from the airport.
Attendee FAQs
What forms of payment do you accept? Do you accept personal checks?
Potato Expo accepts MasterCard, Visa, American Express, and Discover. Potato Expo does not accept checks or cash for payment.
Can I attend the Potato Expo for one day? Is there a daily pass available?
One day passes are not available. Click here for more information about registration.
How do I modify my contact information on my registration?
Email questions@potato-expo.com.
I’m no longer able to attend. Can I substitute my registration for someone else?
Substitution of registrations is permitted until December 31, 2023. Only one substitution is permitted per original registrant. To request a substitution, email questions@potato-expo.com with the registered attendee’s confirmation number and the name, company, address, and email of the attendee the registration is being transferred to.
How do I cancel my registration?
All Attendee registration cancellations and refund requests must be made in writing by December 17, 2023. A refund of the conference fee, minus a $100 administrative fee, will be given for cancellations received by that date. No refunds will be granted for registration cancellation requests received after December 17, 2023. Submit all requests to Potato Expo Registration via email at questions@potato-expo.com. The Potato Expo regrets that refunds will not be given for no-shows.
Can I get a receipt for my registration?
Receipts are included as part of the confirmation email. To be re-sent this information, please email questions@potato-expo.com.
Can I talk to someone over the phone if I have questions about online registration?
Yes, if you would like assistance registering over the phone send an email to questions@potato-expo.com. A staff member will contact you to assist you in processing your registration.
Can family members attend Potato Expo?
Yes, there is both a Spouse Registration and a Child Registration available to attend the Potato Expo in person. For details on what the registrations include, click here.
Is there a spouse pass? What’s included with the spouse pass?
We offer a reduced pass for spouses. All passes include: access to the Expo Hall, discussions at the Cultivation Corner, Potato Talks on the Expo Stage, NPC Stage updates, receptions, lunches in the Expo Hall, daily Beer Gardens, and the Closing Party. Click here to register.
What is the age limit for children?
A Child Pass is available for children under 18 years of age. For details on what the Child Pass includes, click here. Admission for children ages 5 and under is complimentary. Badges for children ages 5 and under may be requested on-site at the registration desk.
How do I add my spouse and/or children to my registration?
If you are already registered, email questions@potato-expo.com.
How do members of the media register for an official press badge?
Members of the media should contact media@potato-expo.com. Please provide your full name, email, phone number, publication name and website, and your position with the publication.
Exhibitor FAQs
How do I update the name of our company, company description, or primary company contact?
Email exhibit@potato-expo.com to request a name change for your company or to update the primary company contact. Company descriptions can be updated through the Exhibitor Login.
How do I access the Exhibitor Service Center?
You can access the Exhibitor Service Center by clicking here. Log-in information can be found in your Exhibitor Booth Confirmation Email. Can’t find your email? The primary booth contact can access the Exhibitor Service Center and click on “Forgot Password?” to get the log-in information emailed. Or, send an email to exhibit@potato-expo.com to request a copy of the confirmation email.
What is the contact information for the trade show service contractor?
Furniture / Carpeting / Signage / Labor / Shipping / Electric / AV / Internet / Compressed Air – Contact The Expo Group Exhibitor Services Team, (972) 580-9000, exhibitorservice@theexpogroup.com.
Catering – Refer to the Austin Convention Center caterers ordering form or contact Kerry Craig kcraig@levyrestaurants.com.
General Exhibitor Questions (including booth location and registration) – Potato Expo Management, exhibit@potato-expo.com.
What is our booth number for the trade show?
Booth numbers can be found in the Exhibit Booth confirmation email or on the 2024 Exhibitor List.
Can I move our booth to a new location?
Yes, exhibitors can request to transfer their booth to any available booth. Click here to view the trade show floorplan. Available booths are shown in green. Email your request to exhibit@potato-expo.com. Once the transfer is processed, you will receive a confirmation email.
What is the address for the Certificate of Insurance and where do I send it?
National Potato Council, 50 F Street, NW Suite 900, Washington, DC 20001.
Certificates of Insurance should be uploaded in through the Exhibitor Login. All exhibitors must submit a Certificate of Insurance and proof of Workers’ Compensation by December 11, 2023.
How much does it cost to exhibit at Potato Expo 2024?
The cost to exhibit at the Potato Expo 2024 is $2,625 until November 4. Click here for more information.
When will I receive my exhibitor badge?
You can pick up your badge and registration materials onsite at the registration desk.
How many complimentary passes come with my booth? How do I register my comp passes?
Each 10′ x 10′ booth comes with two complimentary All-Access Passes. You can assign complimentary passes through the Exhibitor Login. Your login information can be found in the Exhibit Booth confirmation email.
Can I purchase a Trade Show Only Pass?
In 2024, All-Access Passes are the only registration option.
What do I do if I accidentally paid for a registration pass instead of using a complimentary pass included with our booth?
Email exhibit@potato-expo.com.
What booth equipment is provided?
Each 10′ deep x 10′ wide booth comes with 10′ high navy blue and white drape, 3′ navy blue side dividers, one (1) 6′ x 30″ white skirted table, two (2) chairs, one (1) wastebasket, and an identification sign.
Note: There will be NO AISLE OR BOOTH CARPETING. Booth carpeting can be ordered but is NOT required. If not ordered, you will have a concrete floor.
What are the guidelines for setting up my booth?
The Potato Expo follows the International Association of Exhibitions and Events (IAEE) Guidelines for Display Rules & Regulations.
How do I order additional tables and furniture, carpeting or labor for my booth?
Furniture / Carpeting / Signage / Labor / Shipping/ Electric / AV / Internet / Compressed Air – Refer to The Expo Group Exhibitor Service Manual or contact The Expo Group Exhibitor Services Team, (972) 580-9000, exhibitorservices@theexpogroup.com.
Catering – Refer to the Austin Convention Center caterers ordering form or contact Kerry Craig kcraig@levyrestaurants.com.
What is the deadline for advance ordering discounts for additional tables and furniture, or labor for my booth?
Refer to the Exhibitor Checklist.
Do I need to order carpet for my booth?
There will be NO AISLE OR BOOTH CARPETING. Booth carpeting can be ordered but is NOT required. If not ordered, you will have a concrete floor.
What are the max dimensions of the load in door for the exhibit hall?
All exhibit booth materials and equipment will be loaded into the exhibit hall through the freight door which is 10′ tall and 12’8” wide.
What is the size of a booth?
10’ deep by 10’ wide.
Can I order compressed air?
Yes, you can order compressed air through the Austin Convention Center. Refer to the Austin Convention Center Exhibitor Packet to order.
Where do I ship my materials in advance?
Refer to the Quick Reference Guide.
What is the address to ship my materials directly to the Austin Convention Center?
Refer to the Quick Reference Guide.
What are the hours of the Potato Expo 2024 trade show?
Trade Show Hours
Wednesday, January 10, 11:00am – 6:30pm
Thursday, January 11, 9:00am – 5:00pm
What are the exhibitor move-in and move-out hours?
Exhibitor Move-In
Tuesday, January 9, 12:00pm – 6:00pm
Wednesday, January 10, 8:00am – 10:00am
Exhibitor Move-Out
Thursday, January 11, 5:00pm – 10:00pm
Friday, January 12, 8:00am – 1:00pm freight pickup
Sign Up for Potato Expo Updates
Potato Expo Social Media Feed
The National Potato Council is excited to announce that the Potato Expo 2025 will be held at the Orlando World Center Marriott in Orlando, Florida!
The Potato Expo was last held in Orlando in 2018. Based on a recent survey of attendees, Orlando is a top destination for Potato Expo attendees.
Not only are we excited to return to Orlando, our host hotel and convention space – the Orlando World Center Marriott – provides a first-class space to hold an event of our footprint.
The Orlando World Center Marriott offers a column-free 105,000-square-foot exhibit hall with direct access to breakout rooms, where we can create an Expo Hall footprint similar to 2024 and 2023. The hotel features 10 restaurants and lounges. It is located just one mile from Disney Springs, offering 69 dining options, 95 shops, and 25 attractions, shows, and events.
Registration will open in Fall 2024. See you in Florida!
"Potato Expo is like a snowball rolling downhill, gaining momentum, packing more snow as it goes, growing ever larger."
Thanks to Potato Country Magazine for the great cover story! Link to the full piece in bio.
🕺💃Join us as we dance off all the calories we consumed today at #PotatoExpo!
1 city.
3 days.
216 exhibitors.
2,320 attendees.
a lifetime of memories.
#PotatoExpo🥔 #ThankYou
👏More than 40 companies helped make #PotatoExpo the most-attended Expo in history. For that and more we want to say THANK YOU to our Sponsors for making 2024 a record-breaking year for our Growers!
☮️ It`s not goodbye, it`s see you next year at #PotatoExpo 2025. Join us for the Peace Out Happy Hour presented by our friends at @upl_global.
Bring your grilling questions and your appetite. 🥩🥔
#PotatoExpo
🍻NGL a Beer Garden would be perfect right about now. Come join us and our friends at @corteva to end Day One of #PotatoExpo!
Day One done. That was epic. #PotatoExpo
🤠 Y`all get your cowboy boots ready. It`s almost time for the Kick-Off Reception at #PotatoExpo thanks to our friends Syngenta!
🍻 Let`s end Day One of #PotatoExpo where everyone knows your name. Join us at the Expo Hall for the Austin on Tap Happy Hour thanks to our friends at Bayer.
🎸That`s a wrap on Day Zero of #PotatoExpo. See y`all tomorrow as we officially kick-off in Austin, TX!
🎸It`s almost time to rock out at #PotatoExpo`s Welcome Reception! Come join us and our friends from McCain Foods USA to kick-off Potato Expo 2024!
HAPPENING NOW: Registration is OPEN for #PotatoExpo! Come join us in Austin, TX. Grab your badge + enjoy LIVE local music thanks to our friends at STRIVE Powered by PIC.